Category Archives: Uncategorized

Why do these landing pages convert?

If your website is a hotel, your landing page is the concierge. True, the goal of your landing page is to collect something from your visitor like an e-mail address or a purchase. Yet, the site should appear to your visitor as if you have anticipated their exact desire and provided them with all ofRead More…

10 Tips to Produce Good Writing

Let’s talk about bad writing. It’s out there, lurking on night-stands, bookshelves, blog posts, and Fox newscasts. Bad writing is everywhere and our only hope to fight back is to improve our own. I studied public relations so, of course, my entire world was consumed with the study of clear, concise writing. yet, I cannotRead More…

3 Reasons a Personalized Email Will Help Your Marketing Campaign Succeed

email-marketing-bend-portland-oregon

Do you feel like you spend a significant amount of time growing your email lists and constructing your email campaigns, only to find that no one is acting on what you have to offer?  You are not alone. The average person receives 10s to 100s of emails a day, and they rarely, if ever, respondRead More…

How The “Every Page Rule” Helped Me Build Our Email List 630% Faster

increasing email optin conversion stat

What story does your website analytics tell? I probably spend way too much time looking at our Google Analytics account. But I have quickly become an expert at using this data to find new ways to build our email list — which in turn builds our traffic, our social media presence, and (most importantly) ourRead More…

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